The development of Cinegy Workflow began over 10 years ago, as an integrated digital archive, asset management and production environment, based on desktop PC hardware for the front-end and standard IT server equipment on the back-end, all sitting on the existing network infrastructure. This design forms the basis of today’s workflow. The work resulted in first pilots during 2001 and first commercial products became available in 2002 branded as Cinegy. The goal was to have the archive not as a mere afterthought, but as a process that starts by accumulating metadata right from the start to create a complete lifecycle as a never-ending process that keeps adding value to the media assets throughout their existence. Cinegy focuses on the research and development of media and television software and technologies. Cinegy Workflow is the software platform which combines digital asset management, video ingest and software based encoding, broadcast automation and playout, production tools, archive storage & retrieval - all integrated into one seamless database driven production workflow.